No parent likes to hear that their child hates to read. That is especially painful when you work in book publishing. When all of my son’s friends were binge-reading Percy Jackson and Harry Potter, he wanted nothing to do with it. I brought home book after book in the hope that something would pique his interest and nothing ever did. I would quiz other parents to see what their kids were reading and order those books. They sat in the living room completely untouched.