This the question being posed in a celebrated new ad for Mattel’s iconic Barbie Doll. A series of hidden cameras capture ‘real life’ reactions to little girls acting in a professional capacity. One girl delivers a lecture on the brain to a university crowd. Another greets clients in a veterinarian surgery. A girl becomes a soccer coach, as another assumes the role of a high flying businesswoman and a fifth becomes a museum tour guide. The ad finishes by showing the first girl delivering the same lecture to a classroom full of Barbie dolls in her bedroom.